Writing a business plan should be thought of as creating a blueprint for success for your business. An effective business plan tells a great story, weaving an exciting plot that captivates the reader. You want 50 pages of brilliant strategies and dazzling numbers and statistics.
This gives a guide for you and your management team to follow and effectively communicates the company direction to your staff. The business plan provides a considered and logical framework within which a company can develop and pursue its strategies over the next 3 to 5 years.
If you are trying to obtain financing for a business startup or growing your existing business, it is even more important to have a professionally written plan. This is a very important document that often serves as the company's first introduction to investors.
I can help you to write a clear, concise, focused and winning business plan. The success of your business depends on it!
A general business plan outline should consist of:
- Cover Sheet
- Table of Content
- Executive Summary
- Organizational Plan
- Summary of business
- Mission, Business Model, Strategy, SWOT-Analysis, Risks, etc.
- Product and/or Services
- Administrative Plan
- Marketing Plan
- Overview and Goals
- Market Analysis
- Marketing Strategy
- Sales Strategy
- Sales Incentives/Promotions
- Advertising
- Public Relations
- Networking
- Customer Service
- Implementation of Marketing Strategy
- Financial Documents
- Summary of Financial Needs
- Dispersal of Loan Funds Statement
- Cash Flow Statement (Budget)
- Three-Year Income Projection
- Break-Even Analysis
- Balance Sheet
- Profit & Loss Statement
- Loan Application/Financial History
- Financial Statement Analysis
The document should be 50 pages or less. It needs to be written in a concise and focused manner. Appropriate color graphics and an attractive cover always set a positive tone. Usually, less is more. Utilize charts, graphs, tables, and pictures to convey information.
I firmly believe in the often repeated quote:
"The business that fails to plan, plans to fail."
To put your business idea on the right path from the very beginning, please contact me.